Driving 140k views and Perplexity visibility for one of the largest language learning apps

We ran an integrated Reddit campaign for Promova, one of the largest language learning apps. The campaign pursued several goals at once – product discovery, community engagement, and organic search visibility across multiple audiences and use cases. Here are some results:

• Promova surfaced organically in Perplexity search results

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• Several posts went viral within targeted communities and gathered 140K views and 292 comments.
• Authentic word-of-mouth: independent users posted unprompted about their orders

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